Communications Strategist

The Communications Strategist is a creative thinker who is responsible for developing a strategic vision and messaging priorities, typically for product launches, leadership summits, training meetings, and creative deliverables. This role serves as a trusted advisor to clients and internal teams, translating business objectives into actionable plans that maximize impact. The Communications Strategist communicates business concepts in a way that resonates with global, national, and local audiences. This role requires a balance of strategic thinking, storytelling expertise, and hands-on execution to bring strategic visions to life! 

Primary Responsibilites

• Lead clients through strategy workshops to establish actionable goals, objectives, and narratives. Create strategic briefs for reference and alignment. 
• Define key messages to empower the internal team to deliver fully integrated event solutions by ensuring alignment between strategy and tactics.  
• Develop key talking points or scripts for executive-level presentations. Provide recommendations for storytelling opportunities. Coach presenters on strategies for effectively communicating a message.  
• Prioritize a campaign-style approach to projects and provide recommendations for pull-through before, during, and after each event. Ensure consistency in tone and messaging across all event touchpoints. 
• Collaborate with the client and internal teams to oversee strategic session development (panels, activations, keynote messages, etc.) and ensure alignment of content (presentations, video, and other media). 
• Facilitate discussion of activation ideas and engagement enhancements to improve the attendee experience. 
• Collect and analyze client data to measure the success of events and initiatives. 
• Participate in the RFP/RFI/pitch process for new business. Conduct company & product research, identify key priorities, and work with internal teams to produce effective and timely submissions.  
• Research industry trends, competitors, and client needs to evaluate opportunities for growth and innovation. 

Qualifications

• 3 – 5+ years of experience working in communications, messaging development, or content strategy (preferably in an agency, corporate events, experiential marketing, or life sciences environment). 
• Preferred college degree in Communications, Public Relations, Marketing, Business, Journalism, or related field; or equivalent working experience. 

Skills

• Excellent writer and communicator with the ability to distill complex business concepts into clear, compelling, and impactful messaging directives, tailored per project and client. 
• Strong understanding of corporate messaging, brand storytelling, and audience engagement tactics.  
• Ability to uncover client needs, develop a unified strategy, facilitate internal brainstorming, and pitch agency recommendations with confidence to clients at all levels.  
• Experience working on executive communications, presentations, and other content. 
• Strong self-starter who is also able to work well cross-functionally and across multiple projects at one time. 
• Quick learner who can foster a strong working knowledge of company capabilities and client priorities, in order to deliver the best solutions for our clients. 
• Familiarity with creative processes and event production is preferred.  
• Experience with PowerPoint and Excel preferred. 

Additional information

• Reports to the Associate Director, Strategy 
• Based at Centrifuge Media Office, Raleigh NC . Not a remote position.
• Above listing is not exhaustive; other duties as assigned should be expected. 
• After demonstrated knowledge of company offerings and processes, occasional travel may be required for client events and onsite support.