How to Create Attention-Grabbing Content for an LED Stage

Creating attention-grabbing content for an LED wall is like trying to teach a cat to salsa dance.  It’s a unique challenge, but a good belly laugh in the making! 

LED Content Reminders

When it comes to LED content, remember that your displays should:  

1. Be as creative as a mad scientist’s hairdo   

2. Clearly communicate your message, unless you’re fluent in hieroglyphics.

3. Utilize a strategy to guide your audience through your processes, but don’t use a treasure map; it’s not a pirate adventure.   

4. Follow best practices for video and graphic content, unless you want your LED wall to go on strike.    

Tips for LED Content Creation

Because this content is so gigantic, the video wall grabs attention like a magician pulling a rabbit out of a hat, but content that’s not LED-savvy can flop faster than a fish out of water. So, try these tips for LED video wall content creation and watch your designs go from “meh” to “OMG!”

Know Your Aspect Ratio

It’s the golden rule of LED design – stick to the overall aspect ratio or risk turning your images into LED spaghetti. 

Consider The Viewing Distance

Go big but not too big; indoor LED screens can be a bit more modest – it’s not a Stadium scoreboard.   

Use Motion Graphics

Why use a snooze button when you can have motion graphics that practically yell, “Look at me!”?  * The Three S’s: Short, Sweet, and Simple, just like a punchline in a stand-up comedy routine. Less is more, folks!   

Utilize Contrast and Consider Visibility: Your LED content should pop like a clown at a funeral, so high contrast is your best friend. 

As an expert in this area, I hope you take these important areas into account when planning your next event. If you are seeking support in this stage of your planning process, contact us at hello@thecmiagency.com 

Brandon Goldthwaite

Senior Technical Director

As the Senior Technical Director, Brandon is responsible for the overall audio-visual production realm. He orchestrates seamless workflows and ensure top-tier experiences. Brandon’s role involves leading and training the Centrifuge Media team on current and newer technologies, implementing cutting-edge equipment, and constantly innovating to elevate our AV productions to new heights. In collaboration with the Project Management team, Goldthwaite ensures optimal experiences and successful execution.